10 FACTs you need to know about sheet masks

10 FACTs you need to know about sheet masks

The flexible, easy-to-use nature of masking has resulted in sheet masks becoming a cult classic amongst A-list and beauty influencers alike, often reached for mid-flight or pre-red carpet. Sourced in Korea, the epicentre of dermatological technology – sheet masks target specific skin concerns by infusing unique formulas that yield immediate and dramatic results.

More than just an Instagram selfie staple, here’s 10 facts you need to know about sheet masks!

1. Originated in asia

The modern sheet masks originated from Japan and South Korea, where women are known for spending a lot of time and effort on their skincare routines. However, the concept of powdering your face with natural ingredients to enhance the skin tone, traces back to Ancient China. Sheet masks have quite arguably become one of the fastest growing beauty trends in the western world.

2. INFUSED WITH ACTIVE INGREDIENTS

The most effective sheet masks are loaded with a concentrated dose of active ingredients, proven to change the structure of your skin at a cellular level. Ingredients such as Hyaluronic Acid and Vitamin C create the optimum environment for your skin to deliver its best results.

SUB-ZERO DE-PUFFING
EYE MASK

CELESTIAL BLACK DIAMOND
EYE MASK

3. one size fits all

If you were to advise a London guide, what would be on your list?

Well, As I grew up in Notting Hill, it will always have my heart and if I was recommending spots in London, a wander around Notting Hill would be high up on my list. From there it would be all the best shopping destinations, the iconic private members club, Annabels, Harrods and Liberty’s for any cute and unique gifts. I would always pop into 111CRYO at Harrods for the Cryo Facial and treatment for the ultimate recharge. Sometimes the city is great, but the beautiful secrets of the English countryside is something that should be experienced.

Your In-Flight Essentials?

I don’t have a routine per say and I am certainly not as thorough as Naomi Campbell but I would apply the Meso Infusion Lip Duo and I would always wipe my phone down with anti-bacterial wipes, in fact I do this every day, the bacteria build up is no good for the skin.

In terms of Industry, where do you see the hair industry going?

Well Instagram has changed so much and has impacted the way we consume and learn within the industry, especially with so many creatives, but I still find that a massive amount of people come to the professionals to share the knowledge on how to carry out or complete a desired look, more than ever there is power behind ‘how-to’ videos.

A very valid point and in terms of 2020?

In terms of what we are to see in 2020, things are going to be super creative and we will see a wider awareness for people doing their own thing and it will be expressive and artistic. People will move away from the overtly glamorous looks and will create looks they can tailor to their everyday. As it’s currently Award Season which is the busiest time of the year leading up to the Met Ball, hairstyles are certainly more elaborate, and everyone loves an up do. I would say the most timeless look has to be the blunt bob, it comes around year on year, but it is effortless and timeless.

Outside of hair, what other industries are you into?

I am hugely into Interiors and I would describe my style as 60s/70s glamour, think elaborate and dramatic but I often fantasise about 80s Dallas and Joan Collins and I have to reign myself in. I also love Baking; it is the ultimate way to relax and I find that it is my meditation and therapy. If I’m in the USA I would bake a lot of cookies as everyone is obsessed with then over here and in the UK, I would bake more traditional styles like a lemon tart or an apple tart – it allows for me to be creative outside of my job.

Finally, the best advice you have ever received?

It would have to be from my grandfather, he would often say to me “it’s not how well you’re doing but how well people think you’re doing”. I haven’t successfully implemented it however you can look to Instagram today and people see our work and are blown away by it, but we can be so hard on ourselves and not appreciate our own work ourselves.

 

Sheet masks are designed to fit all face shapes. To ensure the mask sits correctly on your face, begin by placing the mask on your forehead, slowly lining up the eye and mouth holes by patting softly.

4. made from a variety of materials

Available in a variety of fabrics to target your needs, sheet masks can be made from paper, woven fibres, hydrogel or bio-cellulose.

ANTI BLEMISH BIO CELLULOSE
FACIAL MASK

Y THEOREM BIO CELLULOSE
FACIAL MASK

5. ADDRESS A VARIETY OF SKINCARE CONCERNS

Sheet masks are designed to improve overall skin health and target concerns such as dehydration, anti-ageing and acne. You can create a tailored routine to address your specific concerns by multi-masking.

6. use them as often as you want

Unlike most skincare products, there is no rule to how often a sheet mask should be used. Depending on your skin type or concern you can use a sheet mask every day, once a week or once a month!

MASKNE PROTECTION BIO CELLULOSE
MASK

MESO INFUSION OVERNIGHT MICO
MASK

7. use the excess liquid on your neck

It is common for there to be liquid leftover in the packet once opened. Use the remainder of the liquid on your neck and décolletage to firm and sculpt the often neglected area.

8. second step in your skincare routine

It is important to ensure your complexion is clear from makeup, impurities and dirt before using a mask or the ingredients will not be absorbed correctly. Masking should be your second step after cleansing, to ensure the concentrated amount of active ingredients penetrate the skin.

ROSE HOLD BRIGHTENING
FACIAL TREATMENT MASK

ROSE GOLD ILLUMINATING
EYE MASK

9. don't wash your face after use

Make sure you don’t wash the ingredients off your face as the benefits of applying a sheet mask will continue after use. Gently massage the remaining ingredients on your face to enable the ingredients to continue soaking into your skin.

10. store them in the fridge

If you suffer from puffiness or swelling (especially the under-eye area), placing your mask in the fridge will maximise the cooling effect on your skin.

MASTER MASKING
PLANNER

MULTI MASKING
BOX